Dr. MANSUR KHAMITOV
PhD, MBA
Professor of Marketing and
Consumer Behavior
Published Case Studies and Teaching Notes
Khamitov, Mansur, Jodie Whelan, and Matthew Thomson (2015), “Superb Trucks LP: How to Conduct a Field Experiment” Case and Teaching Note, Case #9B15A025, Teaching Note #8B15A025, Ivey Publishing.
The following comments from students may give you a better idea of my teaching style:
Cares about students and is aware of needs:
"Great Prof, actually cares about the students and what is best for them. Wants students to do well and success which is often rare for Professors!"
"Can genuinely tell he cares about our understanding and outcome, wants students to actively participate in discussion and not just lecture which is amazing. Very good understanding and presents class concepts well. Really nice and always willing to help, very responsive. He is a great teacher, keep up the good work."
"Best Prof ever I have got at Western; prof is very supportive and cares about students; recommend everyone to take the course! Great professor and who shows enthusiasm in teaching and develops great relationship with students."
"One of the best Professors I’ve had. Consistently goes above and beyond to show students that he truly cares about them."
"Respected every student and made them feel special."
"He really went above and beyond to ensure his students had a thorough understanding of the course content by providing relevant examples and responding to any concerns you may have come across. His commitment and passion on the topic of marketing has motivated me to explore deeper in the industry."
"One of the most caring and helpful Profs I've had so far. Genuinely wants students to excel and is easily approachable. Highly encourages students to participate and makes the class environment very casual and comfortable."
"Amazing Professor, so caring, and honestly the best part was that he answers emails SO FAST! Is always willing to help and provide feedback."
Makes material relevant and interesting:
"When I was in class he was always very interesting to listen to. I thought it was great how he would implement creative teaching methods such as the different cases he would do in class, it made things much more enjoyable! His passion for teaching is quite evident."
"Mansur is easily one of my most valued university professors. He makes early classes on Friday mornings so enjoyable, exciting, and memorable and has augmented my desire to further my knowledge in the marketing field. Ultimately, I loved the way he structured the class material."
"Mansur Khamitov is a beauty of a Professor! The content he provides and teaches is very clear and very interesting. Enjoy his level of critical thinking. Allows for classroom discussions and engagement in a positive manner. Wish I had him as a Prof in my other classes!"
"I loved the course content and the group project allowed us to apply lots of the strategies in class. For me this was way more enjoyable than majority of my classes where I feel I am going through the motions of work only for self-discovery and 'learning how to learn'."
"I love his enthusiasm that he brings to each class and I can tell that he really loves the material. It's amazing that he remembered our names in around 2-3 weeks."
"Mansur is a great professor! He is very efficient in lecture and makes the class interesting by encouraging participation through independent thinking and group work. He has definitely had a positive impact on my university experience."
"Thank you so much for making your class so enjoyable and engaging."
Listens to student input:
"Overall very great instructor – tries hard to keep the class engaged and really takes our opinions regarding the class into consideration. He distributed a midterm survey to see how things were going. Also returns marks/assignments incredibly fast which is awesome."
"The instructor Mr. Khamitov is very honest and helpful. He is a passionate teacher who cares about student’s opinion. As students have requested, he committed extra effort in helping with job seeking. We could see his intentions to inspire students’ participation."
"Nice to see Mansur makes it a priority to himself to take the comments seriously."
"Mansur Khamitov is the most sympathetic and understanding Professor I've had at the university."
Real world application:
"I enjoyed that an actual formal business owner was brought in to talk to the class and our assignment was based around a real life scenario."
"It is evident that he cares a lot about his lectures and students by engaging them with insightful questions and challenges, as well as incorporating his wealth of industry knowledge in his lectures."
"The functionality of his class especially the digital social media side of marketing will be essential for me next term after school is finished, whether working on my own start-up, for someone else's, or for a larger organization."
"Valuable information that is useful to further understand the tools used in marketing. Course information will be useful and benefit me in my career – actually applicable to real life and area of interest for career. Great course!"
"Thoroughly enjoyed the course. It falls directly into my aspirations whether my own entrepreneurial business, or if working for marketing in any way. The digital side is so important today, and felt we learned a solid foundation."
"Mansur puts in a lot of effort to include a variety of real life examples within his lectures to engage his class and make the material more interesting. His level of expertise within the marketing communications field enhances the way he lectures about the material and it truly makes it more inviting to come to class, to know that I will be learning from someone who has actually gained experience within the field."
"Mansur further provided us with excellent additional resources in the form of videos of real-world applications of marketing concepts, websites, statistics, podcasts, etc."
"A great person to speak with when needing advice and help outside of the classroom."
Overall performance and personal characteristics:
"Mansur is an incredible lecturer. He was the most approachable professor I have had thus far."
"Most effective, endearing MOS teacher I've ever had."
"It is not often that you encounter a teacher who is as effective as they are genuine. Thank you so much!"
"Thanks a lot for a great semester. It was a pleasure getting taught by him, he was very enthusiastic in class and it was refreshing."
"Thanks for teaching our class this semester. It was a joy learning from him."
"Great and enthusiastic instructor, as well as a really nice person outside of the classroom."
"Very professional and passionate about the course as well as being a very genuine person."
"He is such a kind and caring Prof. It is truly appreciated!"
"I think that Professor Khamitov is such a nice Professor and very engaging with the students. Great Prof - I hope to take more courses with him in the future!"
"Thank you for teaching an absolutely outstanding semester. You will be a shining star in this field, with your compassion and unique vision."
Special Topics in Brands and Branding (IU PhD Seminar), 2023
Topics in Business Analysis (IU Online MBA/Kelley Direct), 2023
Integrated Brand Promotion and Advertising (IU MBA), 2021
Consumer Behavior (IU Undergraduate), 2021 - Present
Market Intelligence (NTU Undergraduate Core), 2020
Principles of Marketing/Introduction to Marketing (NTU Undergraduate Core), 2019-2020
Advanced Seminar in CB: Consumer Judgment and Decision-Making (NTU PhD Seminar), 2019
Integrated Marketing Communications (UWO Undergraduate Core), 2015-2018
Advertising and Marketing in Emerging Economies (KIMEP MBA Elective), 2013
Guest Lecturer
Teaching
Download CV here
Copyright © 2023 Mansur Khamitov